We are in a digital era, no question about it. The big question organisations should be asking themselves "How do we continue to innovate and adapt to these forever changing times?"

When it comes to websites, mobile websites are a must. With the substantial increase in access via smartphone / devices, organisation need to ensure they have the capability for mobile friendly websites - whether it is for booking flights, concert tickets or even applying for jobs!

Those who aren't already behind this are already behind the eight ball and run the risk of being bumped down the google search engine - whilst also impacting on annual revenue, but more importantly, a market presence which leaves the gates open for a competitor.  So if you aren't mobile ready, you best get moving into delivering a mobile friendly website!